ACTIVITY

Exploit the Potential of QR Codes

Quick Response codes are two dimensional barcodes as opposed to the traditional barcodes that are immediately recognized by their signature style of vertical bars arranged in a series. They are “quick response” because they immediately allow you to access the content contained in the codes. And how do they do that? The answer is really simple.

Simply use your smart phone that has a scanner app and use it to scan the squiggly image. The scanner will immediately decode the contents of the QR code and allow you to read the information with no hassles whatsoever. While all this is common knowledge, what is not yet known by many is that these codes are going to change the future of marketing as we know it.

Really? How can these codes help the marketing of my business?

As a beginner to this concept, let us begin with the first basic need of any businessperson – the product website. Today, it is unthinkable to imagine marketing a product without having a website. The website is essentially the most important communication tool through which customers can access information about products, services and different offers. The website is also the medium through which you will be able to capture the attention of the online surfer and tempt him with attractive offers.

Today the world has moved on from PC based surfing to mobile surfing. As more and more people access sites through their smart phones, you must make your website mobile aware to attract traffic. Adding a QR code to your websites makes them mobile aware.

With these 2-D codes that contain the URL of your site, smartphone users can immediately create an instant access route to your site without the bother of typing in the entire URL address in the tiny web browser of their phone. It is so amazing to see how these simple looking codes can make a world of a difference when it comes to generating mobile internet traffic for your site. This is all the more important when you realize that the mobile generation is soon going to be the bulk of the online population. You simply cannot afford to ignore this segment.

So, hurry to get your free QR code generator now. There are several dynamic QR code generators for websites available online. In just three simple steps, you can have your Quick Response code generated and embedded to your site. qr code generator

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